Press ReleaseThe Wildlife Experienceto be featured on In-flight ProgrammingContact: Sandi Newmark, Director of Public Relations, Platinum Television Group/New Line Media Solutions. (800) 597-1186 February 11, 2005 - Deerfield Beach, FL – New Line Media Solutions is pleased to announce the selection of The Wildlife Experience Museum for a production for In-flight Entertainment Network. PTG/New Line are known for their innovative, educational approach to television shows, aired mainly on cable networks. The Wildlife Experience Museum, located near Denver, CO, will be featured in a brief segment on “The Wonderful World of Nature” to air on Frontier Airlines flights and is estimated to be viewed by more than 750,000 passengers in one month. James (JB) Brown from Fox NFL Pre- and post-game shows will host the segment, which will also air on CNN Airport Network, currently showing in 41 major airports and will be promoted in Frontier's “Wild Blue Yonder” in-flight magazine. The museum is dedicated to promoting the understanding of the natural world and its conservation through art, education and community. Open since 2002, the 101,000-square-foot center houses an extensive collection of natural history, paintings, sculpture, photography and film exhibits presenting a wide range of wildlife subjects, themes and learning experiences. It includes nine galleries with rotating exhibitions every three months as well as a theatre with a giant screen for daily shows. Moreover, the facility houses a café, a gift shop, a Great Hall for hosting large events, and an outdoor entertaining space. Families can enjoy their time together and at the same time recognize the immediacy and importance of conservation and preservation of the natural world. The emphasis is on natural history, habitats and public events. Some recent habitat exhibits have included: "Vanishing Africa" and “American Prairies." There are even small reptiles for children to get acquainted with. Richard Smartt, executive director of the museum, says,” As caretakers of the planet, it is our responsibility to respect and manage Earth's natural resources, including human population itself.” The aims of The Wildlife Experience are summed up in Henry David Thoreau's famous phrase in his essay, "Walking": "In wildness is the preservation of the world." For more information, and an online tour of the museum, see: www.thewildlifeexperience.com . # # #
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